New Opportunities In The Packaging Industry

With the development and maturity of e-commerce, the demand for packaging machinery and equipment is increasing, and the business market of international packaging machinery enterprises has further expanded. Among them, some packaging machinery companies have achieved business market share expansion through Alipress or search engine platforms. More and more packaging machinery companies are striving to adapt to e-commerce, apply e-commerce, adapt to the development of the times, seize opportunities, and obtain more market resources.

More and more packaging machinery enterprises have deeply realized that to develop continuously in the increasingly competitive market, network marketing is an inevitable choice for enterprises. Compared with traditional television, newspapers, radio and other media means, Internet marketing has the characteristics of time and space, flexibility, low cost, and easy interaction, which is more conducive to the communication and understanding between enterprises and buyers. Traditional industries rely on the Internet to build industry portals, which has become a mainstream channel for online marketing. However, it is obviously far from enough if the machinery enterprises only rely on establishing a network for product promotion and publicity.

Poshysmart entered B2B platforms such as Alipress in early 2018, and has achieved good results in just one year since it was officially "shocked". Many customer companies have inquired about e-commerce box sealing machines, automatic box sealing machines, and high-speed box unpacking machines. , E-commerce hot product labeling machine and other equipment product information. It is reported that Poshysmart currently focuses on e-commerce unpacking, sealing and packaging equipment, express weighing and code reading and measuring equipment (DWS system), labeling and printing equipment, logistics conveying equipment, inclined wheel sorting equipment, automatic packing equipment, and robotic code. stacking equipment, etc. The headquarter is located in Songjiang, Shanghai, and the factory is located in Zhenjiang, Jiangsu, with superior geographical location and convenient transportation. At present, it has more than 80 customer groups, mainly covering the Americas, Southeast Asia and other regions.

The growth of the number of netizens reflects the rapid development of the Internet in my country. In the surging tide of the Internet, the traditional packaging machinery industry has also joined the army to test the water, hoping to find new opportunities for gold nuggets from the Internet. With the informatization of the Internet Development, all walks of life began to pay more and more attention to the role of network marketing. We believe that the combination of offline and online sales, and the use of e-commerce platforms to re-explore the market based on the original packaging machinery market, can achieve more considerable sales. In the context of the increasingly perfect e-commerce platform, the packaging machinery enterprises leveraging on network marketing will also go more smoothly and quickly.